When it comes to competing with hotel chains, independent hotels have a major handicap in terms of their marketing budget and resources. They don’t have a big name to hide behind, nor do they have millions of dollars to throw at a problem, hoping it will go away. So, naturally, they are […]
Social media is one of the most effective marketing platforms for the hospitality industry, and for businesses in general. Though some might still be adamant that social media marketing is only a fad, the statistics say differently. We Are Social published some very interesting statistics in August 2015 that show social media […]